• Client Nine Network
  • Project Type Broadcast Design

GETAWAY is Australia’s longest-running travel and lifestyle TV show (debuting May 1992). A show beloved by generations of audiences with an instantly recognisable look and tone. P2 refreshed the broadcast design, building on the legacy whilst appealing to a new audience....

As the furniture market becomes increasingly competitive, it is imperative for NICK SCALI to stand out. By shaking up market perceptions and by amplifying their ‘comfortably affordable luxury’ position, P2 elevated NICK SCALI beyond everyday bargain brands. Credits: Director - Brett Danton...

Citibank wanted to punch through the outdated withdrawal fees to challenge bank users to rethink their every day charges. Straight out of the Erensburgh-Bass school of thinking - this examples demonstrates how leveraging the distinct brand assets makes the Citibank point of difference crystal clear. Credits: Director -...

UNIBET are famous for being “By punters, for punters”. An affirmation P2 and Ninthwave accentuated in the recent campaign featuring scenarios where players turn everyday happenings, such as riding the bus, or playing video games, into something far more interesting. P2 enhanced familiarity and everyday appeal...